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Unintended Uses, another Sex Toy Trademark Case

Who knew that the British were so innovative. A few weeks ago, we had the iGasm story where, an online sex shop in the UK was selling a vibrating iPod attachment. Apple’s Imperial trademark lawyers were not amused.

Now, Love Honey, another crafty UK manufacturer of sexual accoutrements has developed a vibrator attachment for an Oral B electric toothbrush. The current ad is here, but the much more interesting story is here.

I don’t know much about UK trademark law, but this suggests that there is a strong distinction between UK trademark fair use and our version.

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