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Hi-Tech Pharmaceuticals – Fire Your Public Relations Agent

From this press release.

Hi-Tech Pharmaceutical Sues Self Professed Weight Loss Expert – Harvard Professor Pieter A. Cohen for $50 Million in Compensatory Damages and $150 Million in Punitive Damages for Libel and Slander

NORCROSS, Ga., April 29, 2015 /PRNewswire/ — Hi-Tech Pharmaceuticals, Inc, ( “Hi-Tech”) filed a suit against four researchers who published a defamatory article in a journal known as “Drug Testing and Analysis” an article entitled, “An amphetamine isomer whose efficacy and safety in humans has never been studied, B-methylphenylethylamine (BMPEA), is found in multiple dietary supplements.” Jared Wheat, President of Hi-Tech Pharmaceuticals, stated, “Defendants Cohen, Bloszies, Yee, and Gerona have published and/or uttered multiple false and malicious statements about the safety of dietary supplements containing Acacia rigidula manufactured by Hi-Tech and others, with the intent to incite enforcement action against Hi-Tech from the FDA and to defame and disparage Hi-Tech’s products and commercial reputation.”

“Through several dozen false, misleading and defamatory statements, repeated continuously during a week-long disinformation campaign, Pieter A. Cohen ABC and other individuals knowingly misled consumers into believing that B-methylphenylethylamine LFTB was not a dietary supplement and not safe for public consumption, which is completely false,” said Stacey Alexander, Chief Scientific Officer of Hi-Tech. “Hi-Tech has filed suit because our business has been severely damaged by this conduct. As a result, we will be asking a jury to award Hi-Tech over two hundred million in compensatory and punitive damages.” stated Alexander.

Shit… are you awake? Oh no, the reader is CODING. Reader got BORED TO FUCKING DEATH. CLEAR! CLEAR!

Ok, whew… you back? Thought we lost you for a minute there.

So, if you got anything out of that, I imagine it is that “Hi-Tech” sued a researcher for his statements that their product didn’t work.

It doesn’t say where they sued him. If you dare read the rest of it, here it is.

Oh, and Hi-Tech, the person who damaged your business the most is the person who approved that press release.

And I would be surprised if it doesn’t get worse.

UPDATE: Here is the complaint. I don’t have time to draft a full report on it. But, looking at it suggests to me that it was not the most well thought out plan. This is not going to end the way Hi-Tech hoped.

UPDATE2: Wow… the more I read this thing, the more I question the wisdom of filing it. It certainly isn’t the stupidest defamation suit I’ve ever seen. But, it makes a pretty respectable showing in that competition.

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